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SEO Specialist

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Deskripsi Pekerjaan

Responsible for improving website visibility and organic search rankings through effective SEO strategies. This role ensures that the company’s digital content is optimized for search engines to drive targeted traffic and increase online presence.

Tugas dan Tanggung Jawab


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  • Conduct comprehensive keyword research aligned with business goals.

  • Optimize on-page elements including meta tags, headings, URL structures, and content.

  • Develop and execute off-page SEO strategies (link building, outreach, etc.).

  • Monitor and analyze SEO performance using tools like Google Search Console, Google Analytics, and SEMrush/Ahrefs.

  • Stay updated on search engine algorithm changes and adjust strategies accordingly.

  • Collaborate with the content team to ensure SEO-friendly content creation.

  • Provide monthly SEO performance reports and recommendations.

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Pesyaratan Umum dan Kualifikasi


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  • Minimum 2 years of experience as an SEO Specialist or similar role.

  • Strong knowledge of search engine algorithms, ranking factors, and SEO best practices.

  • Proficiency in SEO tools such as Google Search Console, Google Analytics, SEMrush, or Ahrefs.

  • Experience in both on-page and off-page SEO strategies.

  • Understanding of HTML/CSS and technical SEO principles.

  • Strong analytical skills with the ability to interpret data and make informed decisions.

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